s.id Logo
Our Story
Founded in Indonesia · Used in 191 countries

Building the future of link management

s.id started with a simple belief: great link management shouldn't cost a fortune or require an engineering team. We're building the tools that prove it.

1.9M+
Active Users
191
Countries
1.43B
Microsite Visits
150M+
Monthly Visits
Built for Innovation

Built for Innovation

Tools that adapt as you grow — from your first link to your millionth.

Everything in One Place

Everything in One Place

Short links, microsites, and QR codes — all connected, all tracked.

Built to Stay Fast

Built to Stay Fast

99.9% uptime with sub-50ms redirects, no matter where your audience is.

As Covered By

Antara NewsdetikINETLiputan6TempoMedia IndonesiaMerdeka.comSindonewsTirto.id

Our Mission

Give every creator, marketer, and business a fast, reliable way to share links, track performance, and build their presence — without needing a developer or an enterprise budget.

We believe that powerful marketing tools shouldn't require a technical degree or enterprise budget. s.id makes advanced link management accessible to everyone.

Our Vision

A world where anyone — from solo creators to growing teams — can build a professional digital presence without needing a developer, a designer, or a big-company budget.

Our Core Values

The principles that guide everything we do

User-First

Every decision we make starts with our users. We build features that solve real problems and create genuine value.

Innovation

We constantly push boundaries and explore new ways to help our users succeed in an ever-changing digital landscape.

Security

Your data and privacy are paramount. We implement industry-leading security practices to protect what matters most.

Transparency

We believe in open, honest communication with our users, partners, and team members. No hidden fees, no surprises.

Our Journey

From a simple idea to a global platform

2020

Founded

s.id launched with a single goal: make link management fast, simple, and free for everyone — no technical expertise required.

2022

Microsite Builder

Launched a no-code microsite builder, letting anyone create a landing page in minutes. Grew rapidly among creators and small businesses.

2024

15M Users & Global Scale

Crossed 15 million users across 191 countries with 150M+ monthly visits. Represented at ICANN's international meetings.

2025

1.9M Users & s.id Shop

Hit 19 million users worldwide. Launched s.id Shop for digital product monetization, and started building AI-powered tools for 2026.

Meet Our Team

Passionate people building the future of link management

DM

Dimaz Maulana

Director, s.id

Passionate about building products that solve real problems for creators and marketers.

We're Growing

s.id is built by a passionate team behind PT Aidi Digital Global. If you want to help build a product used by 19 million people across 191 countries, we'd love to meet you.

Ready to join us?

Join 19 million+ users in 191 countries who trust s.id with their links.